Bconsulted: Your Partner in Sports Event Management, Communications, and Marketing
About Bconsulted
Founded by Britta Mc Kenna in 2019, Bconsulted specialises in providing comprehensive support for events, communications, and marketing within the motorsport industry.
With a Master's degree in Sport Economics and Sport Management from the prestigious German Sports University in Cologne, Britta has a strong academic foundation to back her expertise in motorsport. Over the past two decades, she has gained extensive experience working within World Championship teams, for promoters, and the governing body, giving her deep insights into the sport's structure, from junior categories to Formula 1.
Britta's career has been defined by her focus on event and team management, as well as communications. Her ability to perform under pressure, meet tight deadlines, and maintain an unwavering attention to detail makes her an asset to any project. Additionally, her experience in international environments has honed her communication skills, enabling her to consistently deliver work of the highest standard.
What Bconsulted offers
Bconsulted offers tailored solutions designed to meet the unique needs of clients in the motorsport industry. Whether you are looking for expert event management, strategic communication support, or targeted marketing services, Bconsulted is committed to helping you achieve success.
Communications
Bconsulted specialises in managing media relations and requests, including press conferences and bilingual press releases (German and English). Communications services include:
- Writing and editing previews, press releases, press kits, and other communication materials in both German and English
- Organising, coordinating, and moderating press conferences and PR events, including interviews, photo shoots, and TV productions
- Providing editorial coverage for social media channels
- Managing media accreditations and maintaining strong relationships with media outlets
- Responding to media inquiries and monitoring press coverage to maximise positive PR opportunities while effectively managing potential negative publicity
- Implementing crisis communication strategies when needed
- Leveraging an extensive network of service providers, including translators, graphic designers, photographers, commentators, film crews, and presenters
- Developing comprehensive communication strategies tailored to your needs
Event Management
Bconsulted excels in event scheduling and multi-team coordination, ensuring seamless execution at every stage. Our event management services include:
- Delivering detailed event schedules tailored to your requirements
- Providing on-site support for any category of event
- Managing credentials for all event participants
- Handling communication and administrative tasks with governing bodies, promoters, and local ASNs
- Offering dedicated support for drivers and their management teams
- Coordinating meetings and handling general administrative tasks and correspondence
- Booking and securing event locations
Logistical Support
Our logistical support services ensure that all travel and related administrative needs are handled efficiently. Bconsulted offers:
- Prepartion, issue and distribution of comprehensive travel itineraries
- Accomodation bookings to suit your preferences and needs
- Arrangement of group and individual flights
- Assistance with visa applications and related documentation
- Coordination of transfers and rental car arrangements
Marketing
We manage sponsor and customer relations while enhancing fan engagement through various channels. Bconsulted marketing services include:
- Managing guests and hospitality suites to provide an exceptional experience
- Creating and executing fan engagement opportunities, including campaigns, event asset production, and in-person interactions
- Ensuring consistent and effective branding across all platforms
- Liaising with suppliers, contractors, and service providers to maintain quality and consistency